Urban Freestyle Tokyo Throwdown
Motion Design Boards & Titles
Fox is launching a new show called Urban Freestyle: Tokyo Throwdown. The show is a Dance-Competition that takes place in Tokyo, Japan. Teams of break dancers compete each week on the streets of Tokyo in head-to-head dance battles. We are looking for a Show Open design, as well as a Title Design for the show.
These are must-haves:
This PDF is part of a course called Design Bootcamp, owned and operated by School of Motion, Inc. The brief described is a
fictional client brief created for the sole purpose of creating a more realistic experience for our students. The project details are not based on a real project, and any similarities thereof are coincidental.
Deliverables / Requirements
• Title Designs
• Design Boards (probably 4-6) that show us what the Show Open will look like.
• These boards must show us how you’ll treat green-screened footage of the dancers, how you’ll ID the names of the Dance Teams, what the Title will look like, and how you will incorporate the Fox logo into the
• The full name of the show is Urban Freestyle: Tokyo Throwdown
• The demographic for the show is Males & Females 18-50
• This is a primetime show
• We want this to feel “sexy” and to be inspired by the show’s unique location
• Use this information as placeholder for showing us how you’ll treat the Dance Team names.;
Roboto Crew (Axel, Lilian, Toshi)
My Roles: Graphic Design, Motion Design. Motion Graphics
Software Used:Adobe Photoshop, Adobe Illustrator